Lieferung heute & morgen
Qualitätsgarantie
Willkommens-Angebote freischalten: KOSTENLOSE Lieferung | Bis zu 80 % RABATT | Kostenlose 30-Tage-JoyPlus-Testphase
App herunterladen
Korean skincare, often called K-Beauty, has earned a permanent spot in many bathroom cabinets thanks to its ingredient-focused formulations and visible results. One brand that stands out in particular is Beauty of Joseon. Inspired by traditional Korean herbal medicine (Hanbang), the brand offers a range of serums tailored to specific skin concerns.
But with so many options, the selection can be overwhelming: Glow, Calming, Revive, or Glow Deep? Each Beauty of Joseon Serum has a different purpose. This article serves as an objective guide to highlight the differences between the serums and help you make an informed decision for your skin type and concerns.
As your Joybuy Product Recommendation Officer, I have compiled the facts on each product so you can find the perfect addition to your skincare routine.
Before you decide on a product, a few basic considerations are helpful. These points can serve as a guide to finding the serum that meets your skin's needs.
Your skin type (e.g., dry, oily, combination) is the foundation, but your current skin condition (e.g., dehydrated, sensitive, blemish-prone) is just as crucial. A serum for sensitive skin should contain soothing ingredients, while a serum for dark spots needs brightening active ingredients. Clearly define which problem you want to address: redness, fine lines, a dull complexion, or blemishes.
Korean skincare is known for its effective ingredients. A look at the list can help you navigate:
The texture of a serum affects how it feels on the skin and how well it integrates into your existing routine. Light, watery serums absorb quickly and are well-suited for oilier skin types or morning use. Richer, more viscous formulations can provide extra nourishment for drier skin.
Here is a detailed overview of the four main serums from Beauty of Joseon, based on their ingredients and intended uses.
What Makes It Stand Out: This serum is designed as a calming solution for stressed and irritated skin. The formulation combines green tea extract, an ingredient with antioxidant properties, with panthenol, which can strengthen the skin barrier and lock in moisture. The lightweight texture absorbs quickly without leaving a sticky residue.
Benefits:
Who Is It For: Ideal for individuals with sensitive, redness-prone, or skin irritated by external factors. It is suitable for all skin types looking for gentle, soothing care.
View Product: Beauty Of Joseon Calming Serum: Green Tea + Panthenol
What Makes It Stand Out: The Beauty of Joseon Glow Serum aims to refine the skin's texture and deliver a radiant complexion. According to the manufacturer, it contains 60% propolis extract and 2% niacinamide. This combination is intended to help regulate sebum production, visually minimise pore size, and soothe inflammation. A small amount of BHA also supports gentle exfoliation.
Benefits:
Who Is It For: A great choice for people with oily, combination, or blemish-prone skin. It's also a suitable option for anyone who wants a more even complexion and a healthy "glow".
View Product: Beauty Of Joseon Glow Serum Propolis Niacinamide
What Makes It Stand Out: The Beauty of Joseon Revive Serum was developed for skin that has lost elasticity and vitality. It is based on ginseng root water and 3% snail mucin. Ginseng is a traditional Hanbang ingredient known for its revitalising properties, while snail mucin can support skin repair and elasticity.
Benefits:
Who Is It For: This anti-aging serum is particularly suitable for mature or dry skin that has lost firmness. It is an option for anyone looking to revitalise and nourish their skin.
View Product: Beauty Of Joseon Revive Serum: Ginseng+Snail Mucin
What Makes It Stand Out: This serum focuses on targeting dark spots and an uneven skin tone. The formula contains 68% rice bran water and 2% alpha-arbutin. Rice bran is traditionally used in Korean skincare to brighten and moisturise the skin. Alpha-arbutin is a well-known active ingredient that can inhibit melanin production, thus reducing the appearance of dark spots.
Benefits:
Who Is It For: The right choice for individuals struggling with dark spots, acne scars, or an uneven skin tone. It is suitable for most skin types seeking a brightening treatment.
View Product: Beauty Of Joseon Glow Deep Serum: Rice + Alpha-Arbutin
The selection of serums from Beauty of Joseon offers targeted solutions for many skin concerns. If you haven't found the right product for your individual needs yet, or if you'd like to explore more products from the brand, you can find additional options in our broader selection.
Discover our entire range of Korean-style skincare products and find more solutions for your skincare routine.
1. Can I combine multiple Beauty of Joseon serums? Yes, the serums can be combined to address multiple skin issues simultaneously. A common method is "layering": apply the serums one after another, starting with the lightest, most watery texture and finishing with the richest. Allow each serum a moment to absorb. When introducing new products into your routine, a patch test (e.g., on your inner arm) is always a good precaution.
2. How do I integrate a Beauty of Joseon serum into my skincare routine? A serum is typically applied after cleansing and toning, but before your moisturiser and sunscreen (in the morning). Apply 2–3 drops to your face and gently pat it in until fully absorbed. Most serums can be used both in the morning and evening.
3. Are Beauty of Joseon serums suitable for sensitive skin? Many of Beauty of Joseon's formulations are designed to be gentle on the skin. The Beauty of Joseon Calming Serum, in particular, was specifically developed for the needs of sensitive skin. However, every skin is different. Read the ingredient list carefully and perform a patch test before the first application on your face to rule out any adverse reactions.