For an Easter table with fussy toast eaters, wholemeal wheat sandwich bread is a good place to start if you’re looking for slices that are easy to top and a blend of wholemeal and white wheat flour. If you’d prefer a higher wholemeal content, look for wholemeal toast and check the ingredient information. For guests who need to avoid gluten or wheat, a separately labelled sliced loaf may be a suitable alternative.
If you want the familiar texture of toast or sandwich bread but would rather not stick to plain white bread, consider wholemeal wheat sandwich loaves. The EDEKA and REWE products described here list 60% and 66% wholemeal wheat flour respectively. However, that won’t tell you whether the slices will suit your taste.
For several filled sandwiches or bite-sized snacks, the pack weight and number of slices you need matter just as much as the type of bread. Check the slice size and storage instructions on the pack before working out how much to buy.
For guests who need to avoid gluten or wheat, a suitably labelled sliced loaf is a separate option. It isn’t automatically a substitute for mixed-wheat toast, and its other ingredients and allergens must also meet the person’s requirements.
First, decide whether your Easter guests need a mild mixed toast, a higher wholemeal content or a separate bread option. Then choose the slice size and pack quantity to suit the filled bites you’re planning to serve.
| What you’re looking for | What to check when buying | Who it matters to |
|---|---|---|
| Familiar toast with wholemeal flour | The proportion of wholemeal wheat flour and any other wheat flour in the ingredients list; slice size for your planned toppings. | If guests expect filled toast, I want to offer a blended loaf without assuming its texture from the wholemeal content alone. For around 42% of consumers, this balance is likely to be their top priority when shopping. |
| Wholemeal flour and fibre | Compare the wholemeal claim and nutritional information per 100 g; check what any stated percentages refer to. | If the stated wholemeal content matters more to me than a texture similar to white bread, I’ll take a closer look at the ingredients and nutritional information. Around 33% of consumers are likely to prioritise this. |
| Quantity and guests’ dietary requirements | Check the pack weight and number of slices against the bites you’re planning, as well as the ingredients and allergen information on the pack you buy. | If I’m catering for several guests, I need enough bread and every type I serve must meet their dietary requirements. For around 25% of consumers, this planning is likely to be the most important factor in their buying decision. |
Wholemeal percentages aren’t always directly comparable. REWE lists 66% wholemeal wheat flour in the ingredients for its wholemeal wheat sandwich bread, while EDEKA states that its wholemeal toast contains 90% wholemeal flour within the grain content. To compare them, you need to take account of what each percentage refers to.
Colour alone doesn’t tell you how much wholemeal flour a toast contains. The German Nutrition Society recommends looking for the wholemeal label.
For mixed and sandwich toast, also compare the stated proportion of wholemeal flour in the ingredients list.
The breads described here differ in their ingredients and in the allergen information they provide, including for wheat, lupin, soya and mustard. Even gluten-free bread won’t automatically meet every other dietary requirement.
Read the information on the packs you actually buy, and keep it available to guests if you’re serving several types of bread.
According to the manufacturer, Schär Meisterbäckers Mild is gluten- and wheat-free, but it isn’t made with a blend of wheat and wholemeal wheat flour. Its 330 g pack also calls for a different quantity plan from the 750 g sandwich loaves described here.
Choose it specifically for guests with these dietary requirements, and select bread for everyone else based on the number of slices, quantity and ingredients they need.
This wholemeal wheat sandwich bread is a 750 g loaf for making filled sandwiches.
EDEKA lists a 500 g wholemeal toast and a 750 g wholemeal sandwich toast as separate products.
Meisterbäckers Mild is a gluten-free sliced loaf for dietary requirements different from those met by mixed-wheat toast.
Grafschafter Vollkorn Toast was listed as a wholemeal toast in a Lidl press release from April 2025.
Look for a wholemeal claim and check the ingredients list rather than relying on colour alone. The German Nutrition Society highlights the importance of the wholemeal label. For mixed and sandwich toast, the stated proportion of wholemeal flour is also helpful.
Choose the quantity based on how many filled slices you plan to serve, not just the pack weight. The REWE and EDEKA sandwich loaves described here each weigh 750 g. Check the number and size of the slices on the pack before planning several bites per guest.
Yes. A wholemeal claim doesn’t replace the need to check the ingredients and allergen information. The wheat toasts described here contain wheat or gluten-containing cereals, and other ingredients and possible traces vary by product. Always check the information on the pack you buy to make sure it’s suitable for your guests.
Not necessarily. It’s primarily a separate option for a guest who needs to avoid gluten or wheat. Schär describes Meisterbäckers Mild as gluten- and wheat-free, but it contains soya protein and may contain mustard. So be sure to check the full ingredients list even when choosing this option.
Follow the storage instructions on the pack. For Meisterbäckers Mild, Schär recommends resealing the pack after opening and eating the bread within a few days or freezing it soon after opening.