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Whether as a quick chocolate spread for breakfast, an ingredient for cakes, or a sweet treat in between meals, a good hazelnut nougat spread is a staple in many German households. However, the market offers a vast selection, and the differences often lie in the details. This guide is designed to help you understand the various options and make an informed decision that suits your needs. As your Joybuy Product Recommendation Officer, I have compiled objective information on popular products to simplify your choice.
Before you buy a hazelnut spread, several criteria can help you find the right product for your household. The following points offer some guidance.
The formulation significantly determines the taste and quality. A key factor is the percentage of hazelnuts. A higher hazelnut content typically results in a more intense nutty flavour. Proportions between 10% and 15% are common. Also, pay attention to other main ingredients like sugar, the type of vegetable oil used (e.g., palm oil or sunflower oil), and the cocoa content. These components influence both the taste and the consistency of the chocolate spread.
Consider what you will primarily use the spread for. For daily family breakfasts, larger jars or tubs of 400 grams or more are suitable. If you only enjoy hazelnut spread occasionally or need it for a specific baking recipe, a smaller package size is often a better choice. The packaging itself—glass or plastic—can also play a role in your purchasing decision, particularly regarding storage and recycling.
The texture of a hazelnut nougat spread can range from very creamy and soft to somewhat firmer. A softer consistency is ideal as a sweet spread for fresh bread or pancakes. A firmer spread can be advantageous when used as a filling for pastries, as it is less likely to run. Storage temperature also has a significant impact on spreadability.
Here is a selection of products with their respective features, based on manufacturer information.
Why it stands out: Nutella is known for its characteristic, very creamy consistency and unmistakable flavour, based on a formula of hazelnuts, skimmed milk powder, and cocoa. The brand has established itself as the global benchmark for hazelnut nougat spread.
Features:
Who it's for: This product is aimed at families and individuals who appreciate the famous and consistent taste. Its soft texture makes it ideal as a spread for daily use.
Why it stands out: Nusspli is presented in a modern glass jar and uses sunflower oil in its formula. The brand combines a 13% hazelnut content with low-fat cocoa, resulting in a rich flavour experience.
Features:
Who it's for: Ideal for consumers looking for an alternative with sunflower oil who also value appealing glass packaging. The 300g size is convenient for smaller households or for trying it out.
Why it stands out: Zentis Nusspli is a chocolate spread made in Germany that boasts a long tradition. The formula combines 13% hazelnuts with almonds and is offered in a convenient 400g tub.
Features:
Who it's for: This product appeals to fans of traditional German brands. The 400g package is well-suited for regular consumption in families, and the formula with almonds offers a slightly different flavour profile.
The market for sweet spreads is diverse. Besides the classic hazelnut nougat spread, there are numerous other varieties, from pure chocolate creams to spreads with different types of nuts or special ingredients.
If you would like to explore our entire range of spreads, you can find more products here.
The term hazelnut cream is an umbrella term for spreads where hazelnuts are the primary flavour component. A hazelnut nougat spread is a specific type that also contains cocoa or chocolate, giving it its characteristic chocolatey-nutty taste.
Most manufacturers recommend storing the spread at room temperature (approx. 18–24 °C). Storing it in the refrigerator is not advisable, as the fat hardens in the cold, causing the spread to lose its creamy consistency and become difficult to spread. Always keep the product tightly sealed and in a dry place.
Yes, hazelnut nougat spread is a versatile ingredient in baking. It is excellent as a filling for croissants, muffins, and cakes, as an ingredient in brownie batter, or as a base for a quick chocolate frosting. Its creamy texture and intense flavour add a special touch to many baked goods.