Which bread choice is right for you?

Fans of easy bratwurst sandwiches

You want ready-sliced bread with a flavour that won’t overpower the bratwurst. White sandwich bread is one option, but check the specific product to make sure the slices are large and sturdy enough.

Those looking for wholemeal options

You prefer a more wholemeal slice with your bratwurst, so you compare the wholemeal content and fibre figures in the nutritional information.

Households needing gluten-free options

You need bread that is explicitly labelled gluten-free and already sliced. Other ingredients and allergen information are also important when choosing.

What to look for when buying

First decide whether you need white, wholemeal or explicitly gluten-free bread. Then check the specific loaf to make sure its slices are a manageable size for bratwurst and toppings.

Criterion What to check Who it matters to
Mild-tasting, easy-to-handle bread Check the slice size of the sandwich bread and whether a topped slice looks sturdy enough. If I don’t want the bread to overpower the bratwurst, I want a mild slice that doesn’t need any extra cutting. For around 50% of consumers, this kind of straightforward bread would be the main reason to buy.
Wholemeal and fibre Compare the wholemeal content in the ingredients list and the fibre per 100 g in the nutritional information. If I want a more wholemeal slice, I look at the listed ingredients and nutritional values rather than judging by the bread’s colour alone. Around 33% of consumers would prioritise wholemeal and fibre.
Gluten-free suitability Look for an explicit gluten-free label and also read the ingredients and allergen information. If I need gluten-free bread, the word “wholemeal” isn’t enough to help me choose. For around 17% of consumers, gluten-free suitability would be the most important reason to buy.

Common misconceptions

  • Assuming “wholemeal” means “gluten-free”

    REWE’s Beste Wahl Vollkorn Sandwich contains wholemeal wheat flour and wheat gluten. Its wholemeal content does not make it gluten-free.

    If you’re shopping for gluten-free bread, look for an explicit label and check the other ingredients and allergens separately.

  • Assuming “medium sliced” means a specific slice thickness

    The description alone won’t tell you whether a slice is large and sturdy enough for bratwurst and sauce.

    Check the slices on the packaging or in store. If sturdiness is important, you could also choose a loaf that you can cut to your preferred thickness.

  • Assuming gluten-free means free from all allergens

    Schär describes Meisterbäckers Classic as gluten-free; however, according to the manufacturer, the bread still contains soya protein and may contain lupin and mustard.

    If you have other allergies, check the current ingredients list and packaging information every time.

  • Planning to use a bread mix as ready-to-serve sliced bread

    RUF Helles Brot glutenfrei is a bread mix. According to the instructions listed by REWE, it requires a loaf tin, time to prove and around 55–60 minutes of baking.

    Choose it only if you’ve planned time to bake before your meal; for something you can eat straight away, ready-sliced bread is the practical option.

    You’ll also need water and oil to prepare it.

Relevant brands and retailers to consider

REWE Beste Wahl

REWE sells both American Sandwich and Vollkorn Sandwich under this own-label brand.

  • REWE lists 66% wholemeal wheat flour and 7.7 g of fibre per 100 g for its Vollkorn Sandwich.
  • Check the specific product to make sure its slices are the size and thickness you want for a bratwurst.

Schär Meisterbäckers Classic

Ready-sliced bread to consider if you need a gluten-free option.

  • Schär describes Meisterbäckers Classic as gluten-free, wheat-free and lactose-free.
  • According to the manufacturer, it contains soya protein and may contain lupin and mustard; check the current packaging information.

Mestemacher

The Bio Weizen Vollkorn Toastbrot listed by EDEKA24 is a wholemeal toast option, rather than the same type of bread as American Sandwich.

  • The product name identifies organic, wheat, wholemeal and toast bread as features to consider.
  • Check the size and thickness of the slices if you plan to top them with bratwurst.

Lidl – Unser Brot

Lidl describes its “Unser Brot” range as an in-store bakery selection of freshly baked bread and pastries.

  • It may be worth considering if you’re looking for fresh bread rather than packaged sandwich bread.
  • Check in store which breads can be sliced and what thickness the slices will be.

RUF

RUF Helles Brot glutenfrei is a bread mix for planned home baking, not ready-to-use sliced bread.

  • The mix listed by REWE is described as gluten-free.
  • It requires additional ingredients, a tin, and time to prove and bake.

Wendl

This bakery is a local option for fresh bread in the Leipzig area.

  • Wendl says it supplies more than 50 branches each day with products including bread and bread rolls.
  • Ask at your local branch whether sliced bread is available and whether they can cut it to your preferred thickness.

Suitable products at Joybuy

Suitable products coming soon.

Frequently asked questions

Does bratwurst have to be served with white sandwich bread?

No, your choice of bread depends on the flavour you want and the ingredients you need. White sandwich bread gives you a mild base; if you’d prefer more wholemeal and fibre, wholemeal sandwich bread is an alternative. For the two REWE Beste Wahl products, REWE lists 7.7 g of fibre per 100 g for Vollkorn Sandwich and 3.4 g per 100 g for American Sandwich.

What does “medium sliced” mean on packaged bread?

The description alone doesn’t give you a reliable measurement in millimetres for the slice thickness. Check the visible size and thickness of the slices on the packaging or the loaf before choosing it for a bratwurst sandwich.

Which allergens should I check in sliced bread?

Check the ingredients list and allergen information for the specific bread, not just whether it’s described as wholemeal or gluten-free. Lebensmittelklarheit explains how common allergens are labelled; depending on the bread, the products considered here may contain wheat, soya, lupin, mustard or milk ingredients.

Is RUF Helles Brot glutenfrei ready to serve straight away?

No, RUF Helles Brot glutenfrei is a bread mix. According to the instructions listed by REWE, you’ll need water, oil and a loaf tin, among other things, as well as time for proving and baking.

How should I store opened toast or sandwich bread?

Follow the instructions on the packaging. For the Mestemacher Bio Weizen Vollkorn Toastbrot listed by EDEKA24, the advice is to store it in a cool, dry place and reseal the pack after opening.