Which bread is right for you?

Households looking for organic sandwich bread

You want sliced bread for breakfast and sandwiches that is specifically labelled as toast. If you’re choosing organic wholemeal toast, check the ingredients and storage instructions on the pack.

Consumers who prioritise wholemeal

For them, clearly identified wholemeal ingredients matter more than a dark colour or visible seeds. As the German Nutrition Society explains, colour alone tells you nothing about the wholemeal content.

Consumers who plan their regular shop

You want to find a type of toast that suits your needs week after week, so check the current recipe and labelling. An older test result applies only to the product that was tested at the time.

What should you look for when buying?

First decide whether you want slices specifically intended for toasting or wholegrain rye bread for sandwiches. Then check the wholemeal claim, organic labelling, ingredients and nutritional information on the specific packs.

Criteria What to check Who it matters to
Wholemeal and fibre Look for “wholemeal” in the bread description and wholemeal flour or wholemeal meal in the ingredients list. If fibre information is available, compare the figures per 100 g. If wholemeal is my top priority, I don’t want to rely on the colour or appearance of the grains. Around 34% of consumers put this wholemeal priority first.
Organic, ingredients and allergens For organic products, check the organic labelling, including the control body code. For all bread, read the ingredients and allergen information. When choosing bread for my household, I want to know what it contains and whether it has the organic labelling I’m looking for. Around 25% of consumers make this a top priority.
Toast and type of bread Check whether the product is described as wholemeal toast or wholegrain rye bread. If you need toast, follow the preparation instructions. For breakfast toast or hot sandwiches, I need a type of bread that is labelled accordingly, not just sliced bread. This is the main consideration for around 25% of consumers.
Regular shopping Check the current pack and recipe. Make sure any test result applies to the exact product and test edition named. If I want to buy the same type of bread regularly, it matters whether the pack currently on offer still meets my needs. Around 16% of consumers put this everyday suitability first.

What are the common misconceptions?

  • Assuming dark colour means wholemeal

    The German Nutrition Society points out that colour says nothing about the wholemeal content. Visible grains are no substitute for checking the bread description.

    Read the description and look for wholemeal flour or wholemeal meal in the ingredients list.

  • Confusing organic with gluten-free

    Organic wholemeal bread can contain gluten-containing cereals. EDEKA24 lists ingredients including wholemeal wheat flour, wheat flour and wheat gluten for Mestemacher Organic Wholemeal Wheat Toast.

    If you have an allergy or intolerance, check the ingredients and allergen information on the specific pack. An organic claim is no substitute for this check.

  • Expecting wholegrain rye bread to be the same as wholemeal toast

    EDEKA24’s EDEKA Bio Wholegrain Rye Bread contains wholemeal rye meal and natural sourdough, but it is not labelled as toast. Sliced bread is not necessarily suitable for toasting.

    For breakfast toast, look specifically for a variety labelled as toast. Choose wholegrain rye bread if you prefer that type of bread for sandwiches.

Brands to consider

The examples below refer to specific products or product ranges, not every loaf made by each brand.

Mestemacher

EDEKA24 lists Mestemacher Organic Wholemeal Wheat Toast as a sliced organic toast option.

  • For this product, EDEKA24 lists wholemeal wheat flour as the first ingredient, followed by other ingredients.
  • The recipe also contains wheat flour and wheat gluten. Information about this toast does not automatically apply to other Mestemacher breads.

EDEKA Bio

EDEKA Bio Wholegrain Rye Bread, listed by EDEKA24, is a rye bread made with natural sourdough.

  • The ingredients list for this specific product includes wholemeal rye meal and natural sourdough.
  • It is not labelled as toast. The product information also mentions possible traces of nuts, sesame and soya.

Lidl / Grafschafter

Lidl Germany includes Grafschafter Wholemeal Toast as an example of wholemeal toast in its range.

  • According to a Lidl announcement, the specifically named product received a “Good” (2.3) rating in Stiftung Warentest issue 5/2025.
  • That rating does not confirm the labelling or recipe of a pack currently on sale.

Lieken / Golden Toast / Lieken Urkorn

Lieken lists GOLDEN TOAST and LIEKEN URKORN as brands of packaged bread.

  • These brands can help you when looking for packaged toast or wholemeal bread.
  • Check the individual product to see whether a particular loaf is wholemeal or organic and which allergens it contains.

Sliced bread at Joybuy

This selection includes pumpernickel and other breads for sandwiches. If you’re specifically looking for organic wholemeal toast, check the type of bread and organic labelling of each product separately.

Mestemacher Westphalian pumpernickel, 500 g

Mestemacher Westphalian Pumpernickel 500 g

An option for sandwiches if you’re after pumpernickel rather than bread specifically labelled as toast.

If you have allergies, check the current labelling, particularly for milk and sesame, as the available information differs.

View at Joybuy
Mestemacher traditional Westphalian pumpernickel, 500 g

Mestemacher Traditional Westphalian Pumpernickel 500 g

For sandwiches if you’re choosing pumpernickel rather than a variety labelled as toast.

If organic is important to you, check the labelling on the specific pack.

View at Joybuy
Alnatura organic spelt and green spelt bread, 500 g

Alnatura Organic Spelt and Green Spelt Bread 500 g

Could suit you if you’re looking for organic bread for sandwiches. The name mentions spelt and green spelt, while the other product information also describes rye. Check the exact variety against the pack.

If needed, also check the fibre information per 100 g and the allergen labelling on the pack.

View at Joybuy
Mestemacher Classic wholemeal protein bread, 250 g

Mestemacher Classic Wholemeal Protein Bread 250 g

An option for sandwiches if you’re specifically looking for this wholemeal protein bread variety.

Compare the nutritional information per 100 g on the pack. If you want toast, check the preparation instructions; if you have allergies, check the information on gluten, soya, sesame and milk.

View at Joybuy

Frequently asked questions

Can I tell if bread is wholemeal by its dark colour?

No. According to the German Nutrition Society, colour tells you nothing about the wholemeal content. Check the bread description and ingredients list instead. The DGE says that bread with “wholemeal” in the product name must contain at least 90% wholemeal ingredients.

Is organic wholemeal bread automatically gluten-free?

No. For example, Mestemacher Organic Wholemeal Wheat Toast, listed by EDEKA24, contains wholemeal wheat flour, wheat flour and wheat gluten. If you need to check, the ingredients and allergen information on the current pack are what matter.

How should I store organic wholemeal toast after opening?

Follow the instructions on the relevant pack. For Mestemacher Organic Wholemeal Wheat Toast, listed by EDEKA24, the retailer recommends storing it in a cool, dry place and resealing the pack after opening.

What should I check first on packaged wholemeal bread?

Start with the bread description, ingredients list and allergen labelling. Then check the nutritional information and best-before date on the specific pack. If it is labelled organic, check the organic labelling too.