Which bread is right for your family?

Families checking ingredients and allergens

If your child needs to avoid gluten-containing cereals, check the label on the specific loaf. Germany’s Federal Ministry of Agriculture, Food and Home Affairs explains the requirements for allergen labelling; the word ‘sourdough’ alone does not mean that a bread is gluten-free.

Families preparing packed lunches

Pre-sliced bread is ready to fill and portion without any extra cutting. If you won’t use all the slices soon, freezing them in portions is one way to avoid waste. The Consumer Advice Centre North Rhine-Westphalia offers guidance on storing packaged sliced bread.

Families who prefer spelt, rye or wholemeal

It’s worth checking the specific grain ingredients rather than relying on the word ‘sourdough’ alone. EDEKA and Lieken Urkorn list sourdough breads made with spelt, rye or wholemeal ingredients, but that doesn’t apply to every sourdough bread.

What should you look for when buying?

First, check which ingredients are suitable for your child. Then compare the slice shape and the grains used, and plan the quantity so you can use the bread or freeze it in portions.

What to considerWhat to check when buyingWho it matters most to
Ingredients and allergens Read the ingredients list and check which allergens are highlighted. If needed, look specifically for a ‘gluten-free’ label. Ask for allergen information at the bakery counter. If my child needs to avoid gluten-containing cereals, a clearly suitable label matters more than taste or convenience. Around 29% of consumers would put checking ingredients and allergens first.
Storage and quantity Check the storage instructions against how much bread you’ll use; freeze any slices you won’t need soon in portions. I want to have bread ready for several school days without leaving too many slices unused. Being able to plan how it will be used would be the main concern for around 24% of consumers.
Grain profile Check the grains and wholemeal ingredients listed on the specific pack; ‘sourdough’ alone doesn’t tell you what they are. If my family prefers spelt, rye or wholemeal bread, I want to know what’s actually in the loaf. Around 24% of consumers would consider the grain profile first.
Slices and texture Check whether the bread is pre-sliced and whether the slice size and texture suit your planned fillings. For a quick packed lunch, easy-to-handle, softer slices matter more to me than a hearty crust. Around 23% of consumers would prioritise how easy the bread is to fill.

Common misconceptions

  • ‘Sourdough’ means ‘gluten-free’

    Sourdough bread can also contain wheat, spelt or rye. So the name of the bread alone isn’t enough to tell you it’s gluten-free.

    Check the ingredients and allergen information for the specific product. If needed, look for an explicit ‘gluten-free’ label.

  • Bread from the bakery counter is automatically practical for a lunchbox

    A fresh loaf isn’t necessarily pre-sliced. How easy it is to portion also depends on the slice size and shape of the loaf.

    Ask before buying whether the bread can be sliced, and choose an amount that suits how much you plan to use.

  • A large loaf will keep just as well once opened

    Bread you want to keep for several days needs to be stored in a way that suits the packaging and how much you’ll use. If you can see mould, throw the whole loaf away.

    Follow the storage instructions and freeze any slices you won’t need soon in portions.

Brands to help you choose

Lidl – Unser Brot

Lidl describes ‘Unser Brot’ as its bakery-counter range and says selected speciality breads are made with natural rye sourdough.

  • A place to start if you’re looking for fresh sourdough bread from a bakery counter.
  • You’ll need to check in store whether a particular loaf is available sliced and which allergens it contains.

EDEKA Bio / EDEKA

According to EDEKA, its organic spelt bread contains wholemeal spelt and 27% natural sourdough made with wholemeal spelt and rye meal.

  • The product information lets you compare ingredients, nutritional values and allergens.
  • EDEKA notes that the bread may not be available in every store; always check the information on the pack before buying.

Schär – Meisterbäckers Classic

Schär describes Meisterbäckers Classic as a gluten-free, lactose-free sourdough sliced bread.

  • A clearly labelled sliced bread to consider if you’re looking for a gluten-free option.
  • Its ingredients differ from conventional wheat, spelt or rye sourdough bread; check the product information and storage instructions once opened.

Lieken Urkorn

Lieken Urkorn lists natural sourdough in several breads in its range, including wholemeal, spelt and rye varieties.

  • The different varieties offer a range of grain combinations to compare.
  • Check the product information for the specific variety to find out whether it’s sliced and which ingredients and allergens it contains.

RUF

RUF is relevant if you’re baking your own bread: the manufacturer offers ready-to-use liquid rye sourdough.

  • An ingredient for households that want to bake their own rye sourdough bread.
  • It isn’t a ready-sliced loaf for a lunchbox; the product contains rye milling products and wheat starch.

Related products on Joybuy

Products to match will be available soon.

Frequently asked questions

Does sourdough sliced bread always contain gluten?

No. Sourdough sliced bread can be made with cereals that contain gluten, but there are also options explicitly labelled gluten-free. Check the ingredients and allergen information for the specific bread.

How should you store packaged sliced bread for the school week?

According to the Consumer Advice Centre North Rhine-Westphalia, packaged sliced bread can be kept in its original plastic packaging; also follow the instructions on the pack. If you won’t need some of the slices soon, you can freeze them in portions. Any bread with visible mould should be thrown away in its entirety.

Wholemeal sourdough or softer sliced bread: which is best for a lunchbox?

Bread made with wholemeal flour, spelt or rye is an option if you’re looking for those grains. Softer sliced bread may be a better choice if you mainly want slices that are quick to fill. Check the ingredients and texture of the specific bread, as ‘sourdough’ doesn’t determine either the wholemeal content or the texture.

Does bread have to be labelled if it contains gluten-containing cereals?

Yes. If a cereal containing gluten is used as an ingredient that must be declared, it has to be listed as an allergen. Germany’s Federal Ministry of Agriculture, Food and Home Affairs explains the allergen labelling requirements; for a particular loaf, check the ingredients list or allergen information.